Mississippi Agriculture and Forestry Museum Foundation / MS Pickle Fest
Membership, Fundraising, and Event Marketing / Communications
Growing Membership, Community Support, and Event Visibility
As the Foundation's marketing communications partner, Dee supports membership engagement, fundraising initiatives, donor communications, and strategic marketing efforts. Her work includes email marketing, campaign messaging, content development, and promotional support for Mississippi Pickle Fest, one of the Foundation's signature fundraising events.
The Challenge
The Mississippi Agriculture & Forestry Museum Foundation needed ongoing museum marketing / communications strategy and support to strengthen its membership program, engage donors and partners, and promote fundraising initiatives that support the museum's mission.
At the same time, Mississippi Pickle Fest was growing into a major fundraising and community engagement event requiring coordinated marketing, audience messaging, and promotional support.
The Solution / Services
As a strategic marketing and communications partner, Dee provides ongoing support in several key areas:
Strategic consulting
Membership marketing
Member communications
Email marketing
Fundraising copywriting
Event marketing strategy
Promotional content development
Marketing consultation and planning
Copywriting
Working closely with museum leadership and Foundation stakeholders, Dee helps ensure communications remain mission-focused, audience-centered, and aligned with organizational goals.
Results
Through a long-term partnership approach, Dee helps the Foundation communicate more effectively, engage supporters more consistently, and strengthen awareness of the museum's educational and cultural mission.
Redesigned Membership program and grew memberships by 264%
Multiplied social media following by more than 11x
Consistent communication with members and supporters
Stronger visibility for Foundation initiatives
Strategic marketing support for Mississippi Pickle Fest resulting in more than 7,000 attendees in 2025 and 2026, $20,000+ in earned media value.
Mission-driven storytelling
Additional capacity for the Foundation's small team
Email campaigns consistently achieved open rates exceeding industry benchmarks
From the Board
"We view Dee as an extension of our team. Her strategic insight, writing expertise, and understanding of our mission have helped us strengthen our communications and better engage our members and supporters."